We are more than just apparel.
SATU is a movement born from togetherness. “Satu”, a Malay for “one”, also known as “yi” (or “一” in Chinese) shares the same homonym but means differently–懿 (yì) meaning honourable. That’s the heartbeat of our mission: providing empowering support for athletes navigating systemic challenges.
Meet the Tortoise.

SATU’s logo isn’t random. This wise, enduring polygonally-shaped tortoise embodies 懿 (yì) – honour, reliability, lasting strength an allusion to Aesop’s tale: slow and steady wins the race. We build trust, innovate for the long haul, and fuel champions step by step.
Gear Up. Give Back.
Build community. Honour the journey.
SATU.